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The Center become a power marketer in order to complement and leverage our Carbon Mercantile Exchange (CMX) and Green Carbon Bank (GCB). These are greenhouse gas offset services. Companies and organizations do not need to own generation facilities or transmission lines to deliver power. Google does not own generating plants or power lines. Google wants to manage its own energy supplies and gain better access to renewable power. Google does not plan to sell its energy management service or speculate in energy markets. They have their hands full providing for powering their own servers.
Our guess is that Google intends to get on on the Smart Meter business, at least the software side. Google already offers an on-line tool to help consumers manage their energy use known as Google's PowerMeter. The company has partnered with utilities on this project. (WSJ, 2/18/10)
Monitoring Server Room Temperatures
Maintaining Server Room Temperatures
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